2020 is helping Homebase move its desktop design solutions for its showroom businesses to a fully digital customer experience.

2020 Ideal Spaces, the web-based inspiration and planning solution, will be integrated with Homebase and Bathstore systems to create a seamless end-to-end customer journey for designers and customers.

‘We are thrilled that Homebase continues to put their trust in our solutions,’ says Tim Lambert, managing director UK – Senior Director EMEA at 2020. ‘They have implemented 2020 Ideal Spaces in their stores and will soon be live on their website, to play an integral role in increasing engagement with prospects and inspiring their customers.’

Paul Cannon, IT director at Homebase: ‘2020 Ideal Spaces is truly market-leading and that’s why we’re excited to continue our partnership with 2020. We know that more and more customers are choosing to shop online or are looking for the ease of taking on bigger projects, like a new kitchen or bathroom, virtually. Working with 2020, we’ve made the experience not only more inspirational, but easier too.’

Ian Penney, business unit director: ‘Rebuilding the way we sell kitchens and bathrooms has been a real labour of love, from sourcing the right ranges to making sure we’ve got the most passionate, knowledgeable team. Making the design process easier was key and 2020 Ideal Spaces has done just that. It’s simple to use, quick to learn and fully integrated which means our team can focus on helping our customers create their dream kitchen or bathroom. The website and full project integration allows us to offer the best customer experience possible.’

The benefits of Homebase’s full implementation of 2020 Ideal Spaces will include:

• Enhancing the customer experience by offering a fully flexible design journey online and in-store.
• Closing more sales and expediting the process by facilitating collaboration between online prospects and expert designers.
• Capturing better qualified leads through their website.