Italian kitchen company Bertazzoni has launched a new showroom in Milan. Located in via Durini 17 – Galleria Strasburgo, in the vibrant Durini Design District, the new space officially opened to the public during the 2025 Design Week.
Covering 230m² across three floors, the showroom has been designed to offer an immersive experience, allowing visitors to discover Bertazzoni’s excellence up close. The exhibition path features more than 60 products, including complete suites of appliances alongside showcasing the brand’s latest innovations.
The new Bertazzoni product launches presented at Design Week 2025 took centre stage in the new showroom. Among them, the new generation of induction hobs with a Metal Frame, available in Gold, Carbon, and Stainless Steel finishes, will stand out alongside the new 60cm and 70cm freestanding refrigerators and the coffee machine that completes the Black Glass Suite from the Modern Series. The new Specchio (mirror) finishes for ovens in the same series, and the new wine cellar will further enrich the range of products, each combining unique design and cutting-edge technology.
The brand’s four iconic series — Professional, Modern, Heritage and Master — will be highlighted in the new exhibition space, embodying Bertazzoni’s signature excellence. Each series is designed to blend style with state-of-the-art technology: the refined elegance of the Professional Series, the clean and minimalist design of the Modern Series, the timeless charm of the Heritage Series, inspired by the company’s original wood-burning stoves and the perfect balance of practicality and innovation in the Master Series.. Each series showcases a sophisticated design, enhanced by a broad range of colours and finishes, from Giallio (yellow), Rosso (red), and Arancio (orange) to Carbonio and Nero (black). These are complemented by special finishes inspired by the excellence of Italian craftsmanship — Automotive Paints, Textured Paints, Enamels, and Metals — as well as the timeless elegance of the Black Glass Suite from the Modern Series, which seamlessly combines refinement and innovation in every detail.
“The opening of Bertazzoni’s first single-brand showroom in Milan marks a significant milestone in our history. Milan is the beating heart of design and innovation, an international stage where creativity and quality converge,” says Valentina Bertazzoni, the company’s Head of Communications and Style.
“Being present in Via Durini, at the heart of the Milan Design District, not only strengthens our bond with the city but also offers clients, architects, and designers a unique space where they can experience firsthand the excellence of our design and engineering solutions.”
