InSinkErator^® has announced the appointment of Amber Sheppard to Key Account Manager. Amber is responsible for South West England and the West Midlands and will support independent kitchen retailers, as well as plumbing and building merchants in these areas.

Bringing six years of experience to her new role and having spent the last three years working with Swift as an Area Sales Manager, Amber is very familiar with the market and brings expertise in building and maintaining successful business partnerships.

Amber says: “My main goals at InSinkErator^® are to maintain longstanding relationships with our valued retail partners and merchants, as well as to seek opportunities to open new accounts. I love being out on the road, meeting current and new customers, and I’m keen to spread the word on the benefits of InSinkErator^® food waste disposers and specialist kitchen taps. Importantly, I look forward to supporting, developing and increasing the prospects and success of our customers’ businesses too.”

Amber adds: “I’m also aiming to encourage more InSinkErator^® displays in kitchen showrooms.” Food waste disposers are a sustainable and hygienic food waste solution for the kitchen however, they are often under the radar for many consumers. There is huge scope for retailers to educate consumers on the benefits of owning an InSinkErator^® food waste disposer. By displaying and installing a working product, retailers can show how easy-to-use, safe, quiet and how convenient a food waste disposer is. The same goes for specialist kitchen taps. Retailers should take the opportunity to demonstrate the benefits of owning a combination tap, highlighting the convenience of having readily available steaming hot water in the home.

Kevin Carr, UK Sales Director, InSinkErator^® comments: “We are pleased to have Amber on-board and she is already a highly valued member of the sales team. With her industry experience and extensive product knowledge, Amber will help us deliver the best service and support for our trade partners.”

For more information on InSinkErator^® products, please consult your Account Manager or visit the website at www.insinkerator.co.uk. InSinkErator^® currently has a healthy inventory and is committed to keeping its retail partners fully stocked up with their chosen InSinkErator^® products.