InSinkErator^® has introduced a new consumer-focused brochure featuring information on its partnership with multi-award winning, interior designer, Kelly Hoppen CBE.

The new, 20-page full colour Showroom Collection brochure brings to life the beautiful collection of InSinkErator^®. It Features imagery of Kelly Hoppen using InSinkErator^® products in her own country-style home.

To provide consumers with ideas, tips and inspiration, and to increase awareness of specialist kitchen taps and food waste disposers, social media users are encouraged to share images of their kitchen projects, which then may feature on the InSinkErator^® website or in future marketing materials.

The Kelly Hoppen endorsed, InSinkErator® Showroom Collection is available through exclusive distribution partners who are fully supported not only with the new brochure but with a raft of complementary POS, including a strut card to highlight the Kelly Hoppen endorsement, too.

In addition, via a dedicated webpage, trade partners will have access to a library of downloadable website assets, social media content and videos to use across their own marketing channels. Retailers can reorder physical copies of the Showroom Collection brochure also.

Anne Kaarlela, Marketing Communications and Customer Service Manager, Europe and Russia, InSinkErator^®, says: “Our new brochure is packed with information of how InSinkErator^® products are designed to deliver tremendous convenience for modern day living as well as illustrating how they complement any kitchen style. Across both product categories there are many models to choose from, with on-trend metallic finishes and handy features to deliver superb benefits for your customers.

“We’re delighted to share our new marketing materials with our trade partners, including the photography taken at Kelly Hoppen’s own home and the inspirational content from consumers of their stunning transformations.”

For more information and to order your stock of the new Showroom Collection brochure, please contact your Account Manager or visit the dedicated landing page: insinkerator.com/kelly-hoppen