In the UK, demand for instant hot water taps in homes is growing and matcha is quickly becoming the UK’s favourite caffeinated beverage – each month there are on average 661,000 Google searches for ‘matcha’ and over on TikTok, there are a total of 125 million posts about the finely ground green tea powder. 

With Google searches for ‘matcha near me’ soaring by 144% in the last 12 months, it’s safe to say it’s a highly sought-after drink. However, the average matcha at a UK coffee shop costs around £4.20*, making it not the cheapest of beverages to love. 

Recognising this, instant steaming hot tap brand InSinkErator is excited to announce the launch of its brand new product—the first-ever Instant Matcha Tap. This allows lovers of the beverage UK-wide to make delicious matcha at home for a fraction of the price.

Introducing the Instant Matcha Tap

Set to launch later this spring, this one-of-a-kind tap allows you to enjoy delicious freshly brewed matcha in 30 seconds at just the touch of a button. 

This tap is the ultimate addition to any matcha lover’s kitchen and is available in Chrome, Brushed Steel, Velvet Black, and the newest collection finishes, Brushed Gold and Brushed Copper. 

Further features of the instant matcha tap include: 

• Industry-leading touch button technology with a matcha setting 
• Steaming hot filtered water & regular hot and cold water
• NeoTank with an adjustable digital thermostat that allows you to set the temperature between 88°C and 99°C – perfect for matcha brewing 
• Premium contemporary Italian design

InSinkErator UK MD reveals the thought process behind the matcha tap 

When asked about the thought process behind the product, Ashley Munden, InSinkErator UK managing director, commented, “We’ve had the idea of creating an instant matcha tap for around a year now, as the drink has grown in popularity; we just knew this would be something our customers would want.

“Making the perfect matcha when you’re on the go can take up valuable time, particularly on a busy morning or when you’re tired in the evening; with the Instant Matcha Tap, this becomes a problem of the past.

“This would be the first tap of its kind and delivers freshly brewed matcha at the tap of a button, available in cold or hot, depending on your preference. We use cutting-edge technology from our Instant Hot Taps range.

“We’re so excited to develop this product and get it into people’s homes. Making matcha will never be easier, and it perfectly aligns with our brand ethos – it’s this easy.”

Looking to purchase the Matcha Tap? 

Set to launch in mid-April, those who are eager to find out more and get their matcha tap can head to Insinkerator, check out the product and register their interest here to stay updated on all things matcha and be the first to know when this game-changing kitchen product launches.

To good to be true? Check out InSinkErator teases the UK’s first ever matcha tap for April Fools fun