Kitchen, bathrooms and bedroom furniture manufacturer J&J Ormerod (JJO) has launched an industry-leading carbon calculator that provides cradle-to-gate carbon data for all JJO kitchen products.
Unique to JJO, the innovative carbon calculator allows their kitchen retail and trade partners to offer their customers greater transparency and control over the carbon footprint of their kitchen projects.
The custom-built calculator, developed with The Carbon Trust, collates the embodied carbon with the greenhouse gas emissions to provide an accurate footprint of the carbon associated with each project specification as it leaves the factory.
Managing director of JJO Stephen Greenhalgh said: “We want homeowners to be able to make more informed, data-driven choices around sustainability. The data provided by our unique carbon calculator will help homeowners to see the difference their buying decisions will make and know that a JJO kitchen will move them closer to a carbon neutral position. We are excited about how the calculator will add value and a real point of difference to our retail and trade partners’ businesses too as more consumers make decisions driven by their desire to reduce their environmental impact.”
JJO has always been proactive about running sustainable operations and creating the carbon calculator was the next logical step. In the last five years alone JJO has invested heavily in the green economy with a range of electric vehicles and hybrids for local staff and area sales managers, £400k worth of solar panels at the Bacup main site that now provide 40% of their power requirements, and biomass energy systems to heat JJO’s main three sites underlining the company’s commitment to net zero.
Greenhalgh adds: “We actively and continually review the impact of the business on the environment.
The carbon calculator will help us to identify our emissions hotspots so we can work towards decarbonising them with further sustainable product development.”
All JJO kitchen retailers and trade partners are currently being trained on the JJO Carbon Calculator by their local JJO area sales manager.
